Marketing Manager Needed for a Leading Wallpaper Company at Kolkata
Building & Construction
Kolkata, West Bengal
Posted 5 years ago
Job Responsibilities
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for the customer and internal touchpoints, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Establishes marketing goals based on past performance and market forecasts
- Oversees current offerings and comes up with initiatives for new products or services
- Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
- Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
- Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
- Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
- Works within the department budget to develop cost-effective marketing plans for each product or service
About Our Client
Our Client is a Wallpaper Company with a presence across pan India. They have a vast collection of premium collection of international brands.
You Should Be
- Any graduate with 4-8 years of experience in marketing, atl, btl, digital marketing, branding
Salary Range
The Salary Range for this Job is upto INR 5 to 6 lacs Per annum
Send your Profile at rs@thehrmonks.com
Job Features
Job Category | Marketing |